Value Delivered
+55%
Performance improvement of the web page load times
+45%
Faster publishing, and editorial cycles
+40%
Increase in operational efficiency
+14%
Increase in organic traffic growth
Academic Publisher’s CMS Overhaul: Faster, Smarter Publishing
INDUSTRY
Media
PROJECT DURATION
2 years, ongoing
LOCATION
Germany
CLUTCH REVIEW
5
AWARDS
Operates an award-winning digital publishing platform recognized for excellence in scholarly content delivery and user experience.
Client Bio
The client is a globally recognized academic publisher founded in 1749, with headquarters in Berlin and regional offices in Boston, Beijing, and across Europe. Its digital platform hosts over 150,000 eBooks and 850,000 journal articles across disciplines such as humanities, natural sciences, economics, technology, mathematics, architecture, and design.
Situation
The client faced challenges with its existing content management system (CMS), including fragmented content, complex navigation, integration issues, and inefficient workflows. These challenges hindered operational efficiency and impacted content quality, consistency, and employee morale. With only a two-month window to deploy a fully functional replacement CMS, the organization needed a rapid, yet robust solution.
- Content Fragmentation: Content was scattered across multiple platforms and storage locations, making it difficult to track, update, and manage efficiently.
- No Navigation: There was no unified CMS, which led to inefficiency and frequent errors.
- Integration Issues: Manual effort was required to introduce new content types, increasing time and error rates.
- Inefficient Workflow: Longer content management times delayed publications, affecting market relevance.
Solution
Solution
Intertec’s custom CMS solution provided a unified, scalable platform with key capabilities designed to streamline publishing:
- Custom Content Management Features: Tailored modules for eBooks, journal articles, and multimedia, enabling flexible content creation and organization.
- User Roles and Permissions: A robust user management system with fine-grained access control to support secure, collaborative workflows.
- Scalable Infrastructure: AWS-based services for compute, database, and storage, ensuring high availability and performance under growing workloads.
- Built‑in SEO Optimization: Integrated tools for metadata management and automated SEO tagging to improve search engine visibility and drive engagement.
Impact
Intertec’s custom CMS delivered transformative business benefits, including:
- Accelerated Publishing: Reduced cycle times for faster content delivery.
- Enhanced Engagement: Improved performance and SEO boosted reader retention.
- Efficient Collaboration: Defined workflows cut errors and streamlined team handoffs.
- Scalable Growth: Robust architecture supports increasing content and traffic without compromise.
